Design and development of a new online store for LTB Jeans Bulgaria based on Prestashop
We built a fully new online shop the official representative of LTB Jeans for Bulgaria. The site is based on the online trading system Prestashop. We migrated the structure and imported the products from the old site to the new one, keeping the full structure of the products and categories. We also created a blog section where the customer can post interesting articles and news about upcoming promotions.
The site is fully responsive /adaptive/ design which makes it convenient to work on any type of device - desktop and mobile and at any screen resolution.
We did internal SEO for a better user experience and excellent website performance in search engine rankings. After the technical optimization, the site loads significantly faster /under 1 sec./ when loading the site from a Bulgarian server and under 4 sec. when loading from a remote server. We optimized the multimedia files and compressed the content of the site. We optimized CSS, HTML and Javascript code for better positioning of the site in search engines. We achieved scores over 80/100 for mobile and dextop devices when testing the site in Google PageSpeed Insights.
Technologies used:
≥ Prestashop
≥ PHP
≥ HTML
≥ CSS
≥ JS
